Become a supporter

Pick whatever suits your space and your day. Most supporters do one or two of these.

• Display the QR code from your own Zeffy fundraiser.
• Make a fixed donation.
• Give a set amount, or a share of the takings, from a themed product.
• Run a small, approved fundraising activity.
• Let staff wear family-friendly zombie makeup, themed shirts or badges.
• Share the campaign posts we supply.
• Provide an agreed contribution in kind.

Stop the rot.
Reclaim your brain.

Supporters raise money through the World Zombie Day: London peer-to-peer campaign on Zeffy. Setting one up builds your page, your sharing link and your QR code in the same few minutes, and there are no platform or payment-processing fees, so every donation reaches The Dead Good Club.

1. Open the World Zombie Day: London campaign on Zeffy.
2. Choose Become a fundraiser.
3. Choose Create a team, and use your business name as the team name.
4. Set a target and enter your contact details.
5. Create the fundraiser, then open More ways to share for your QR code or an embed code.
6. Use the same fundraiser for your joining donation and for any sales pledge — 50p from every themed drink, say.

Use your own link and QR code rather than the main donation page. That is what puts the money under your name and counts it towards the campaign total. Set your logo as the profile image and you appear on the leaderboard.

These are the terms of the supporter licence. Most of them come down to one thing: keeping your premises clearly separate from the walk itself.

• Use the title Official World Zombie Day Supporter, in full, consistently.
• Run at least one approved fundraising or awareness activity.
• Use the fundraising link and QR code your own Zeffy fundraiser generates.
• Describe The Dead Good Club as a not-for-profit on a mission to fight brain rot. It is a Community Interest Company, which is a different kind of organisation from a charity: it cannot be called one, and there is no Gift Aid.
• Use only the supporter branding and materials supplied.
• Keep the line “Not a meeting point or stop on the walk” on the materials that carry it.
• Never claim or imply that the walk will visit your premises.
• Never give out, guess, publish or share the meeting point or the route. Send anyone who asks to the registration page.
• Avoid the phrases “on the route”, “walk stop”, “meeting point” and “afterparty”.
• No timed “zombie happy hour” promotions, and no public event listings using the World Zombie Day name, without written approval.
• Keep everything safe, legal, accessible and suitable for a family-friendly public fundraiser.
• Get written approval for workshops, quizzes, parties or anything else substantial.

“We’re an Official World Zombie Day Supporter and we’re not on the route. Registered zombies get the official meeting point by email.”

Worth pinning up behind the counter. It is the whole answer, and nobody has to know the route in order to give it.

Approved supporters are sent a password for the supporter pack, which holds the artwork for the activity you agreed to.

• The Official World Zombie Day Supporter badge, three ways.
• A2 window posters, red and white.
• A4 window and counter notices, ready to print.
• Donation posters with a space for your own Zeffy QR code.
• Instagram posts, an animated donation sticker and the #HORDECORE sticker.
• Approved wording: a window sign, a social caption and the campaign slogans.
• A staff briefing and the brand rules, both printable.

The badge is a supporter mark. It does not come with unrestricted use of the World Zombie Day logo — the press kit sets out what else is available, and on what terms.

Open the supporter packSee the press kit

1. You apply, with your name, your address, how to reach you, what you would like to do, how you will raise money, your social accounts and what you need from us.
2. We read it, and check it for family suitability, safety, accessibility, accurate fundraising wording and clear separation from the route.
3. We approve in writing, and issue a dated supporter licence in your name.
4. You set up your Zeffy fundraiser. We send the pack password and the approved wording.
5. You send us anything beyond a poster, a donation QR code or a supplied social post, before it goes out.
6. Afterwards you tell us what you raised, and send evidence of anything transferred offline. Photographs and a few words about how it went are very welcome.

Anything substantial needs approval of its own. We will ask about safeguarding and family suitability, licensing and insurance, capacity and accessibility, safety arrangements, how cash is handled, and the wording of the publicity.

Approved publicity calls it “An independent event supporting World Zombie Day: London.”

Permission to use World Zombie Day: London and Official World Zombie Day Supporter branding is limited to the agreed activity and expires on 10 October 2026. It does not make the supporter part of the event route, meeting point or programme. Permission may be withdrawn if materials or activities are misleading, unsafe, inappropriate or inconsistent with the purpose of the fundraiser.

Tell us about your business and what you have in mind. We read everything, and reply by email.

If you are interested in becoming a sponsor or would like to discuss other creative collaborations, please get in touch.